by Nkiruka | Jul 31, 2026 | Uncategorized
She had a good week. In fact, a great one. She’s signed a new client. Her best email open and click rate in months. Real momentum. And then she opened Instagram. Someone in her space (someone who started around the same time she did) had just announced a $100k...
by Nkiruka | Jul 15, 2026 | Uncategorized
If I asked you to name the most expensive thing in your business, what would you say? Your coach? Your software stack? That course you bought and never finished? (No judgment! We’ve all got one :p) It’s none of those. The most expensive thing in your...
by Nkiruka | Jul 9, 2026 | Uncategorized
Let’s play a game this morning. Fill in the blanks: “Money doesn’t grow on ______.” You didn’t even hesitate, did you? Now try these: “Money is the root of all ______.” “We can’t afford ______.” “Rich people...
by Nkiruka | Jul 4, 2026 | Uncategorized
I was on a sales call a couple of years ago that made me pause for a little while. It was an interesting conversation that made me re-look at buying decisions. I’d found someone whose work I genuinely was interested in. (In fact, I was ready to buy before we...
by Nkiruka | Jun 13, 2026 | Uncategorized
Let’s play a game. I’m going to ask a question, but I want you to actually answer it. Not just in your head, but on a paper if you can. Ready? No cheating! What would you do differently in your business if you knew (and I mean… really knew) that it was going to work?...
by Nkiruka | Jun 13, 2026 | Uncategorized
A few years ago, I noticed something interesting. When people would come to me with a business challenge, they often asked one of two types of questions. The first sounded something like this: “What if this doesn’t work?” “What if I lose...
