When I started my business, I felt like nothing was consistent.
Sure, I had a client here and there and there was some money coming in, but it was only barely enough to keep me hanging on.
I tried all the things, but it felt like I never had a system that I could fully rely on to fill my client roster and programs.
I was frustrated from falling short of my goals month after month and seeing others skyrocket past me.
Eventually, I hit a wall.
But I knew what I had to do.
It was a quiet morning before the kids were up.
I was sitting with a cup of coffee, my laptop and two sheets of paper in my hands at my kitchen table.
I finally had the courage to be honest with myself and look at my finances.
On one sheet of paper sits the goals I had scribbled for the year, and the other sheet was a printout of the sales I’ve made.
They weren’t even close.
I felt defeated. Embarrassed. And I broke down into tears.
Feeling sorry for myself.
Questioning if I am really cut out for this.
But then it hit me.
I am not a quitter.
I am not going to let my kids see that quitting is an option.
I CAN do this and I WILL do this.
But what was I missing?
As I was penning my thoughts, I remembered a conversation I had with one of my mentors from when I worked in corporate.
Across the table, over a glass of wine, I had asked her, “Bev, what’s the secret to success?”
She leaned in and said the answer was simple.
I waited with bated breath.
Bev continued, “business is about relationships.”
Part of me felt frustrated because I didn’t get an earth-shattering answer.
But now I know the truth that holds behind this statement.
I was doing all the right things, but it was very mechanical.
I had my own checklist of everything I had to do each week.
Did I get xx number of calls booked? Check.
Do I have xx number on my list? Check.
Did I hit xx% of open rate on my emails? Check.
Did I make xx posts this week? Check.
It all felt like a routine to me.
Somewhere along the way, I lost the heart behind why I did what I did.
Where was my connection and relationship with the humans on the other side of those stats?
I lost sight of that.
I lost sight of why I started my business to begin with.
And here I was making it all about me…what results I was getting and what goals I was not hitting.
Enough of that!
I sat with a new question, “how can I build relationships and create connections online?”
When I finally connected the dots, it changed my life…
I went from falling short on my goals month after month to immediately having a $30k month!
(Just to put in perspective I had never even had a $10k month before that!)
Want to know how I did it? Stay tuned tomorrow and I’ll explain what I realized and what happened next….
